The Difference Between Branding and Advertising when Marketing Your Businesss
Listen in as I talk with Greg Nowacki of Captive Branding about the differences between advertising and branding when it comes to marketing your business. Knowing this helps you to best leverage your resources depending on where you are in your business cycle.
In this short clip we cover:
- The difference between branding and advertising
- The value of each
- Why both are needed to achieve success